Plutosport is a leading online retailer of sports and athleisure footwear, apparel, and accessories. Founded in 2005, the company has grown into one of the largest pure-play sports e-commerce platforms in the Netherlands, serving consumers and clubs across Europe. With a wide selection of premium brands and a strong focus on service, value, and convenience, Plutosport combines deep e-commerce expertise with a customer-centric culture. Beyond its successful consumer platform, the company is expanding its presence in B2B and team sports, offering customized solutions to sports clubs and associations through dedicated online environments.
Our investment
H2 invested in Plutosport in 2021 alongside its founders to support the company’s next phase of growth. Together, we are focused on strengthening its position as a top-tier European online sports retailer, further developing its B2B and team sports propositions, and enhancing operational capabilities to drive sustainable long-term performance.
Tom Pais