Lunch Garden operates 71 restaurants in Belgium positioned in the value segment, offering a traditional Belgian menu. All the restaurants are located at strategically attractive locations with high traffic.
H2 initiated and directed the repositioning of Lunch Garden. First a new management, with a strong track record, was appointed. The company heavily invested in the refurbishment and expansion of the restaurant portfolio. Step changes were made in the menu proposition, the management of the primary costs such as food costs and labour costs, and the marketing approaches of the company. After these structural improvements the company is now a market leading restaurant chain with strong profits and cash-flow. The company was acquired by Bregal Freshstream (UK). Lunch Garden, with the support of its new owners, is well positioned to continue on its growth trajectory.